You Can Harness the Power of Direct Email Marketing

Sponsoring SendFree allows you to take advantage of the original push advertising - email. Email communication dominates Internet usage and it is increasing daily.

• Electronic mail has overtaken the telephone as the primary means of business communication. (American Management Association)

• 59 million people, 26% of the U.S. population, presently use email. (CommerceNet and Nielsen Media Research)

• Nearly 50 percent of the U.S. population, or 135 million people, will communicate via email by 2001. (Forrester Research)

As an online marketer you can't afford to ignore opt-in email marketing.

Your Ad Will Be Noticed

When sponsoring SendFree, your ad is placed at the top of our members' email autoresponder messages - where it gets noticed! Internet users make email requests to SendFree autoresponders for all kinds of information such as free articles, sales letters, price lists, product updates, etc. Your ad will be what they see first when reading the email autoresponder reply.

Reach Active Internet Users

With SendFree you're marketing to active internet participants who moments earlier asked for the information in the autoresponder message containing your ad. Your ad is seen by individuals when they are online and ready to act.

SendFree advertising is unlike email lists or ezine circulations. Many of these services have subscribers who signed up long ago and have since lost interest. With SendFree you are assured that the prospects receiving your ad are fresh and eager. Only seconds earlier they requested information by autoresponder and are awaiting the email reply.

100% Opt-In

Sponsoring SendFree ensures that your promotional material is delivered only to an opt-in, receptive audience. Why? Because an autoresponder is a reactive device. By definition an autoresponder only responds when email requests are sent for its information. Thus, everyone who receives an autoresponder message specifically opted to receive it.

Continuous Stream of New Prospects

Here's another exciting benefit you receive when sponsoring SendFree. Your ad is emailed to different prospects every time you advertise. Most other forms of email advertising place your ad in front of the same list again and again. This situation occurs because traditional email lists tend to be static.

By contrast, when sponsoring SendFree your message is delivered to a continuous stream of new prospects. A SendFree email campaign allows you to advertise on a wide network of popular autoresponders continually being accessed by different people all across the Internet. SendFree dramatically increases your email exposure improving your marketing results and building your business.

Effective Ad Layout

Your ad can be up to 5 lines of text, 60 characters per line. This layout provides you with more room than a banner ad to describe your product or service. And the autoresponder, email or web address you place in your ad allows immediate access to your marketing materials.

Ad Control and Monitoring

As a SendFree Sponsor you are provided with a password to your own Sponsor Headquarters. SendFree Sponsor Headquarters gives you full access to your ad campaign.

You can:

1) Specify the duration of your ad campaign.
2) Review the distribution of your ad for tracking results.
3) Update your ad copy during your promotion.
4) Change your targeting selections.
5) Renew your ad for additional exposure.

Benefits of SendFree Autoresponder Advertising
Benefits of SendFree Member Digest Advertising
Easy Step-by-Step Guide
Helpful Questions and Answers
Sponsor Resources

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